NASA's Sun-Earth Connection Education Forum (SECEF) is dedicated to increasing science literacy and focusing attention on the active Sun and its effects on Earth. Ideum worked with SECEF to create a brochure that educates and informs.

Along with information about SECEF's mission, the brochure acts like a scale model of the Sun-Earth system. A small image of the Earth can be detached from the brochure. Simple directions explain the distances between the Sun and the Earth. Over 60,000 brochures have been printed since it was originally designed in 2000.